Data privacy regulations are redefining how, when and who controls the private data companies collect about consumers. California’s CCPA/CPRA, the EU’s GDPR, Brazil’s LGPD—these were just the beginning. Across the U.S. and around the world, new privacy initiatives are being enacted. In a global economy, one or even all such regulations can potentially affect any business, anywhere.
Manually handling data subject access requests (DSARs) can cripple even a financial healthy company. Gartner reports that a $50 million company spends on average $1,400 per DSAR, each of which takes two weeks or more to process. As the number of regulations and DSARs grow, manually handling simply can’t scale. (In the first 18 months after GDPR alone was in effect, Microsoft’s self-service portal received a staggering 25 million requests—impossible even for a giant company to handle without automation.)
Most data privacy compliance management solutions simply automate DSAR case management—but that’s the easy part. They leave accessing and updating data across dozens of systems to time-consuming, error-prone manual processes. Even those that support integration with third-party data management platforms usually require lengthy (and expensive) customization, especially for enterprises with highly fragmented customer data.
But compliance management software is not a workflow problem. It’s a data problem.
Whether you’re faced with meeting CCPA, LGPD, GDPR requirements, or any that will follow, there are some key data privacy concepts they all have in common:
Despite their similarities and common goals, however, each new regulation does have its own unique requirements–which is why building a custom data privacy management solution for today’s regulations may not scale to meet tomorrow’s needs. And failure to comply with just one of these laws means risking substantial financial and legal penalties.
All this poses a key question: How do you meet these requirements without a massive impact to your day-to-day operations or your bottom line? And better yet: How do ensure compliance with today’s privacy regulations while also future-proofing against tomorrow’s—without constantly changing your systems?
K2View Data Privacy Management (DPM) connects to your customer data no matter where it resides and organizes that data into a digital entity that represents each customer. It then delivers secure, automated data access to you, your staff or your customers, with features to address these critical data privacy needs:
Data Access & Consent
Secure by Design
K2View DPM data connections are bidirectional. This means that K2View DPM takes care of updating all the underlying systems and datastores for you, automatically. It even enables purging of a customer’s data across systems, should they exercise their “right to be forgotten.”
By focusing on the data management problem, you can quickly comply with the requirements of multiple privacy laws—regardless of their individual mandates.
Define users, roles, workflows, steps and actions required to handle DSARs across multiple departments using an intuitive, graphical user interface
Use K2View auto-discovery to define the customer digital entity, a logical data schema with all the relevant data attributes across all your systems, including personally identifiable information (PII)
Define the synchronization schedule of data updates from each source to the customer digital entity
Ingests and synchronizes customer data in real-time
Automates DSAR case management, including case intake, routing, workflows, and fulfillment
Employs data privacy governance to facilitate accessing, masking, exporting, and purging customer data
Keeps each digital entity up to date in real-time, delivering it securely to the right place at the right time—and updating the source systems with any data that’s changed
Maintains a history of all changes made to the customer data, and all workflows that were executed, to support audit requirements
|Feature||Impact on data privacy||Description|
|Data Subject Access Request (DSAR) workflow automation||Eliminates manual intake and fulfillment||
|Data access & consent||
|Secure by Design||
In a matter of months, K2View DPM allowed this Fortune 10 telecom to automate its compliance with the California Consumer Protection Act (CCPA). But with K2View DPM’s flexible capabilities, the company not only met the met the January 1, 2020 deadline, it drastically simplified its overall data management and future-proof itself from new data privacy laws being introduced around the world.
The first high-profile data privacy regulation with global impact, GDPR was just the beginning. Businesses of all sizes scrambled to update their systems to meet the compliance deadline. But compliance isn’t a systems problem. It’s a data management problem. Discover how surviving the continuing wave of data privacy regulations requires a digital transformation in data management.