Unified 360 Customer View, enriched with insights from real-time analytics
Millisecond access to the 360 Customer View, always in sync, totally secure
A single, complete, and trusted view for every customer
Every one of your customers has a personal relationship with your business that spans multiple touch points across multiple channels.
K2View 360 Customer View discovers, integrates, orchestrates, enriches, and governs all the meaningful customer data available to your business.
Since the platform collects all the customer data across all channels – and enriches it with real-time insights – K2View can deliver a consistent, personalized, and delightful experience across the customer journey.
With 360 Customer View, enterprises can also ensure that the experiences they deliver are profitable to the business.
Quick and secure access to complete customer data can feed real-time customer analytics and decisioning, to get the most out of every customer interaction:
At the core of the solution is a Customer Data Hub (CDH) that centralizes the data required to deliver the 360 Customer View solution.
The CDH seamlessly connects to virtually all enterprise data sources out-of-the-box - structured and unstructured. It then unifies, deduplicates, cleanses, and applies identity resolution to the integrated data – without coding.
And built-in Microservice Automation makes it easy for any business application to securely access the data via web services, in milliseconds.
By defining a customer as a ‘digital entity’ once, we can expose it for use in our business process initiatives and reuse the same customer data in a wide range of operational, real-time use cases.
Gaining a trusted, and real-time 360 Customer View is a requirement of dozens of operational use cases across the enterprise - impacting multiple departments. From marketing and sales, to compliance and customer service.
K2View 360 Customer View is the solution of choice for enterprises that seek a "build-once/use-many" approach to customer data.
Reduce average handle time, improve first contact resolution, reduce churn
Improve customer experience, promote cross-sell, up-sell offers
Minimize redundant customer visits, increase after sales services
Determine customer preferences, sentiment, propensity to churn
Target the right customers with the right offers
Conform to data privacy regulations while minimizing operational costs
