The world's most data-driven companies rely on K2View's
operational data fabric
Unified 360 Customer View, enriched with insights from real-time analytics
Millisecond access to the 360 view, always in sync, totally secure
A single, complete, and trusted view of each and every customer
Every one of your customers has a personal relationship with your business that spans multiple touch points across multiple channels.
K2View 360 Customer View discovers, integrates, orchestrates, enriches, and governs all the meaningful customer data available to your business.
Since the platform collects all the customer data across all channels – and enriches it with real-time insights – K2View can deliver a consistent, personalized, and delightful experience across the customer journey.
See how Vodafone implemented the K2View platform for multiple use cases, including Customer Data Hub and Test Data Management, to deliver strategic business outcomes across its operations.
With 360 Customer View, enterprises can also ensure that the experiences they deliver are profitable to the business.
Quick and secure access to complete customer data can feed real-time customer analytics and decisioning, to get the most out of every customer interaction:
At the core of the solution is a Customer Data Hub (CDH) that centralizes the data required to deliver the 360 Customer View solution.
The CDH seamlessly connects to virtually all enterprise data sources out-of-the-box – structured and unstructured. It then unifies, deduplicates, cleanses, and applies identity resolution to the integrated data – without coding.
And built-in Microservice Automation makes it easy for any business application to securely access the data via web services, in milliseconds.
Supporting 15 million subscribers across 1,000 locations
After a major North American telco acquired two of its competitors for over $5 billion, it faced a formidable task: combining the three entities, without affecting operations. By leveraging the K2View Customer Data Hub, the company was able to deliver full customer data access and control in just a few weeks.
The Customer Data Platform (CDP) was originally commissioned by, and built for, marketing departments to unify customer data from digital channels. The sole purpose of the platform was to optimize the timing and targeting of marketing campaigns.
Today, more and more enterprises realize that the value of a 360 Customer View goes far beyond marketing, to also answer the needs of customer service, compliance, sales, and product teams.
Enterprises understand the necessity for a Customer Data Hub that unifies customer journey data with customer transactions and master data, to support many different operational and analytical use cases.
Gaining a trusted, real-time 360 Customer View is a requirement of dozens of operational use cases impacting multiple enterprise departments – from marketing and sales, to compliance and customer service.
K2View 360 Customer View is the solution of choice for enterprises that seek a "build-once/use-many" approach to customer data.
Reduce average handling time, improve first contact resolution, and reduce churn.
Improve customer experience, and promote cross-sell and up-sell offers.
Minimize redundant customer visits, and increase post-sale services.
Determine customer preferences, sentiment, and propensity to churn.
Target the right customers, with the right offers, at the right time.
Comply with data privacy regulations, while minimizing operational costs.
Get a live demo of the K2View platform to assess its fit for your use cases.
Experience the power and flexibility of K2View Data Product Platform with a 30-day trial.
With K2View, you'll be able to create and manage data products to fuel operational and analytical workloads, such as Customer 360, data pipelining, cloud migration, test data management, and more.
