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State of the Market Survey

GenAI adoption 2026: Challenges with enterprise data

As enterprises race to adopt GenAI and Agentic AI, most initiatives are stalling - not because of the models, but because their data architectures aren’t built for production.

We surveyed 300 organizations to uncover why AI-ready data is the real success factor - and how leaders are evolving their architectures to support production AI.

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GenAI production adoption jumps from 2% in 2024 to 45% by 2026

Since our 2024 survey, enterprise GenAI adoption has rapidly matured - from widespread experimentation to real production momentum. While only 2% of organizations had deployed GenAI use cases to production in 2024, 45% now plan to deploy or scale production initiatives in 2026, signaling a decisive shift from pilots to enterprise-wide execution.

Group 91438
Group 91439
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62% claim enterprise data readiness for GenAI is a major obstacle

As organizations move GenAI and Agentic AI into production, data has emerged as the biggest barrier to success. In our latest survey, 76% cite building effective guardrails for responsible AI use as a top challenge, while 62% struggle with achieving enterprise data readiness - highlighting that production success depends less on models and more on trusted, governed data foundations.

Effective guardrails

76%

Enterprise data readiness

62%

Top concerns in leveraging enterprise data for GenAI and
Agentic AI

Data remains the core barrier to AI-ready enterprises. Organizations cite data quality and consistency (59%), fragmented systems (50%), and security and privacy concerns (50%) as their biggest challenges - along with limited real-time data access (33%) - highlighting the limits of legacy data architectures for production GenAI.

59%

Data quality and consistency

50%

Fragmented data

50%

Data security and privacy

33%

Real-time data integration and access

31%

Data governance and compliance

group

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