Generate SYNTHETIC DATA

Synthetic data generation for software testing and development

Backed by Gartner’s Market Guide 

Modern synthetic test data generation tools go beyond basic synthetic data, combining privacy-preserving techniques, AI-driven generation, and test data provisioning.

Compare synthetic data methods based on:

  • Synthetic test data generation techniques 

  • Privacy-preserving synthetic data approaches

  • Data realism, accuracy, and statistical integrity 

  • Scalability for testing, analytics, and AI workloads 

  • Vendor capabilities and platform fit 

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Key capabilities to compare in synthetic test data software

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Compare synthetic data generation techniques

Evaluate different approaches to synthesize data across use cases

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Review privacy-preserving capabilities

Understand how tools protect sensitive data for compliance

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Balance data realism and utility

Maintain accuracy and usability for testing, analytics, and AI

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Evaluate synthetic data tools and vendors

Compare platforms, capabilities, and vendor fit

Why teams are evaluating synthetic test data generators

Support a variety of use cases

  • Testing and development: Deliver realistic AI-generated test data on demand 
  • Analytics and AI: Maintain high-fidelity data for model training and analytics 
  • Privacy and compliance: Enforce synthetic data privacy for regulatory compliance

As a result, teams now evaluate synthetic data tools to support multiple use cases. 

Why teams are evaluating synthetic data platforms

Who This Guide Is For

  • Infosec: Privacy & compliance assurance
  • Data engineering: Scalable test data delivery
  • Quality engineering: Realistic synthetic data for testing
  • Analytics and AI: High-fidelity AI training data
Compliant data supporting infosec, data engineering, analytics and AI, and quality engineering teams
Gartner Market Guide for Data Masking and Synthetic Data

Evaluate synthetic data platforms before shortlisting vendors

Use Gartner’s Market Guide to learn how to synthesize AI test data, compare synthetic dataset generation tools, and select the right platform for your testing needs.