Gartner® Data Masking Market Guide

"Organizations implementing Data Masking increase trust in their data, improve process efficiencies, and speed up operationalization of test data management, analytical models, and more."

Download this Market Guide report by analyst firm Gartner, to learn about data masking methods, techniques, and solutions.

Gartner report highlights:

  • Market description by approach: redaction, anonymization, pseudonymization, format-preserving encryption (FPE), and tokenization
  • Technologies supported by each vendor: static, dynamic, and unstructured database data masking
  • Business drivers and trends, including maturation of privacy laws, growth in AI/ML projects, and insider threats
  • Data protection critical capabilities: PII discovery, rule management, data obfuscation and scrambling techniques, as well as reporting for compliance
  • Data deidentification tools, broken down by categories
  • Vendor and tool recommendations

Gartner, Market Guide for Data Masking, 31 January 2023, By Andrew Bales, Joerg Fritsch.

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